
We question everything and defy the norms to make cell signal work for people in every commercial building -- keeping them connected, safe, having fun and getting shit done.

CHAD BALLARD
Principal and Chief Design Engineer
Chad is a founding principal of Illuminati Labs and a disciple of constant innovation. His remarkable breadth of knowledge spans innumerable building technologies and automation systems. He is the engineering backbone of the company and leads Design and Implementation for Illuminati Labs.
Chad has a steadfast commitment towards executing projects that meet customer goals and budget while far exceeding their expectations. Chad's ability to learn, decipher, and design any technology allows Illuminati Labs to offer a complete portfolio of RF solutions.
He lives in Denver with his wife and two lovely daughters, both CU students. His hobbies include building cars, endurance racing, golf, and eating at every great restaurant in Denver.

ALEX GOGE
National Director of Sales
As the National Director of Sales for Illuminati Labs, Alex is responsible for leading business development for the company. He works tirelessly to cultivate relationships with leaders across a myriad of roles and verticals.
With his entire career focusing on RF and wireless solutions, he has achieved a level of expertise in this field that makes him a highly sought after consultant and respected integrator for projects all across the U.S. Alex approaches every customer with energy, honesty, and an obsession with finding them the best possible solution to their unique needs.
Alex lives in Denver with his wife and their Wonder Dog. When he's not at work you can find him barbecuing with friends in his backyard, or hiking in the mountains with his best friend, Kona, the aforementioned Wonder Dog.

XAN RUBEY
Information Goddess
Xan uses her passion for communication to share key information about Illuminati Labs’ latest achievements and all the juicy, behind-the-scenes details of our projects through the Field Reports page. She strives to ensure Illuminati Labs is your go-to resource for info on cellular technology and the latest 5G developments – explaining it all with humor and in simple, easy to understand terms. No techno babble!
Xan’s former career path has run the gamut from ad agency Art Director to magazine editor, writer, artist, Marketing Director and (according to her business card) Queen of a construction and development company.
Outside of work, Xan is an avid blogger (shameless plug: www.xanaru.com), a multi-media artist and general fuckabout. She enjoys life in Boulder with her husband of 30+ years, their amazing daughter and two Great Danes.

ADAM RUBEY
Principal and Director of Operations
Adam is a founding principal at Illuminati Labs and a serial entrepreneur by trade. Over the course of Adam's distinguished career, he has established himself as one of the nation’s most knowledgeable and trusted consultants in the low voltage industry. He's driven by a strong sense of integrity and persistence to see every job through to a successful end.
As a self-proclaimed “collector of Happy Clients,” Adam's unrelenting effort toward customer satisfaction has helped Illuminati Labs become the best-in-class solution for projects of every size and complexity.
In his free time, Adam enjoys painting, fly-fishing and obscenely fast cars. He lives in Boulder with his wife, their amazing daughter and an ever-expanding menagerie of Great Danes.
BRENDA BALLARD
Director of Accounting
Brenda has served as Accountant and CFO for some of the premier lighting and automation companies in the country. Her conscientious attention to detail and well-developed people skills enable her to form trust and rapport with vendors and clients alike. She strives to foster a collaborative and respectful environment at Illuminati Labs which allows our fearless leaders make the best-informed business decisions.
In addition to her prodigious accounting skills, Brenda was formerly a renowned club DJ with a house residency at one of Denver's top venues. She is also an Integrative Nutrition Health Coach and Food Guru.
Outside of work, Brenda is dedicated to health, fun and family and aspires to excellence in every aspect of life. She lives in Denver with her husband and their two lovely daughters who both attend CU Boulder.

OUR INSTALL TECHS
Installation Technicians Extraordinaire
Illuminati Labs’ installation technicians are simply unrivaled in the industry. These elite teams travel across the US installing cellular repeaters, distributed antenna systems and ERRCS (Emergency Responder Radio Communication Systems) in commercial office buildings, hospitals, hotels, residential high rises, industrial warehouses and school campuses.
Each job site’s unique circumstances require resourcefulness and demand extraordinary, real-time problem-solving skills, but our technicians never accept “impossible” as an answer.
They are held to exacting quality standards not only by Illuminati Lab’s leadership but also by each other. Operating within a framework of deep mutual respect allows them to depend heavily on one another and achieve formidable goals within strict timelines.
Techs tirelessly coordinate with other construction trades as well as corporate clients to ensure Illuminati Labs delivers not only the best cellular system but also the best customer experience possible.
How Illuminati Labs Got Its Start
We found our way into this line of work in an interesting way. Adam and Chad both came from the high-end residential automation realm. For decades, they each had companies that created advanced home automation, lighting, and audio/video systems for celebrities, world leaders and an assortment of the world's most well-heeled clientele. Eventually, our fearless leaders started their own company together, with the intention of bringing their automation services to the commercial world as well as residential.
But as fate would have it, in 2012, one of their well-heeled residential clients bought an apartment building as an investment property. Upon closing, he was handed a class action lawsuit from the HOA of the property. The apartment was gated and had an access control security system where visitors or delivery people needed to press an intercom button to call Mr. Jones, for example, in the building. Mr. Jones could answer, determine whether this was a friend or foe and “buzz” the person in.
The problem was, almost none of the residents had a land line, so when a visitor pushed the intercom button, they were calling Mr. Jones’ cell number and there was no cell coverage inside the building. This meant no one, no friend, mother, date, UPS or pizza delivery guy could get buzzed in. Lack of cell service also meant no one inside the building could make an outgoing call in the event of an emergency -- hence the lawsuit.
Being the go-to tech company for his home, the client called us saying, "You are my technology guys, figure this out.” So, we went to work. We tried multiple off-the-shelf systems which each failed right away. Then we tried a few of the more customized options with similar results.
Finally, we decided to create our own proprietary system, combining the best elements from the hardware we'd tested and then engineering the entire process into a precise, easy-to-tailor design. From there, we started to install our systems in larger and larger projects across the nation, adapting it to each property's unique needs.
Why the Name?
We get asked this a lot. In part, it's because when Adam and Chad originally created a company to merge their expertise and bring it to the commercial world, they were dealing primarily with LED lighting and automation. Lighting ... illumination ... Illuminati. Plus, they researched, developed and manufactured their own lighting products in a laboratory, so ... Labs. Get it? It's also why the logo is a light bulb.
Then, as we morphed into a cell repeater and Public Safety DAS/ERRCS company, we decided to keep the 'Illuminati' and the light bulb logo because light bulbs symbolize bright ideas and we try to have a lot of those. Besides, the original Illuminati were an interesting bunch.
The Illuminati were an Enlightenment-era secret society founded in 1776 in Bavaria and its members were some of the most influential and progressive-thinking intellectuals of their time. They believed they could end injustice using reason and intelligent discussion. The society's goals were to oppose superstition and religious control over public life, and stop abuses of state power. State power didn't care for that of course, and so the Illuminati organization was quickly outlawed and disbanded by 1787.
Today, many people believe the Illuminati actually survived by going underground and have been controlling things from behind the scenes ever since. Things like the outcome of elections and Super Bowl games, determining lottery winners, Beyonce's record sales and much more.
At the Denver International Airport, rumors abound about the underground tunnels leading to secret meeting facilities for the Illuminati. Apparently, the airport was much more expensive than originally projected but was somehow completed anyway. How? Theorists point to Illuminati money, which some believe was used to finish DIA’s construction in exchange for the secret society using the property. DIA has had a lot of fun with these rumors -- even embracing them during their massive reconstruction by claiming to be building the Illuminati headquarters!
Thanks Denver International Airport - we accept your offer to build our headquarters.

Our team practically lives at the airport anyway -- see proof in the video below!
Don't believe DIA is home to the Illuminati headquarters? Look carefully at this video and you'll spot one of the Illuminati Labs founders!
Yep, that's Adam! They blurred his face out of respect for his privacy but WE recognized him instantly!
Notice the unruffled way he takes a talking gargoyle in stride? That comes from years of enlightened management.
